Aug 25, 2008 12:00 PM, By KELLY GATES

Retailers brush up their category merchandising as a harsh economy prompts consumers to cut back spending on hair care By: By KELLY GATES

Hair care is hurting. Due to the sluggish economy, shoppers aren't spending as much on shampoo, conditioner and styling products.

Only select consumers are continuing to shell out cash for salon-grade sundries. Some are willing to pay slightly more for items with functional features like straighteners, anti-frizz ingredients and curl enhancers, but only if they offer conveniences they don't want to live without.

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