Peapod: It's the Delivery, Stupid

Mar 1, 2004 12:00 PM, By MICHAEL GARRY

By: By MICHAEL GARRY

If experience is the best teacher, then Thomas Parkinson must know a lot about online grocery sales.

For one thing, Parkinson, 43, and his brother Andrew have been in the business of selling groceries online as long as anyone, having introduced the concept in 1989 when they launched Peapod. His knowledge is starting to pay off.

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